About Bryce Finnerty PE, PMP, PSM

Guiding Real Estate Leaders to Growth

with Purpose and Precision

About Bryce Finnerty PE, PMP, PSM

Guiding Real Estate Leaders to Growth with Purpose and Precision

Bryce Finnerty is a seasoned entrepreneur and systems expert dedicated to transforming the way real estate leaders scale and grow.

With over 25 years of experience, Bryce has worked with some of the biggest names in the industry—Marriott, Welltower, Greystar, and more—bringing innovative, streamlined solutions to complex challenges.

From his early days as an engineer in Washington D.C., helping government agencies like the National Weather Service digitize operations, to leading large-scale systems implementations for international brands, Bryce has consistently been at the forefront of systematizing growth and development.

One of Bryce's most memorable early projects involved helping the National Weather Service modernize their data collection and analysis processes.

By implementing a custom software solution, he enabled the agency to process and disseminate critical weather information more efficiently, ultimately improving public safety.

Bryce Finnerty is a seasoned entrepreneur and systems expert dedicated to transforming the way real estate leaders scale and grow.

With over 25 years of experience, Bryce has worked with some of the biggest names in the industry—Marriott, Welltower, Greystar, and more—bringing innovative, streamlined solutions to complex challenges.

From his early days as an engineer in Washington D.C., helping government agencies like the National Weather Service digitize operations, to leading large-scale systems implementations for international brands, Bryce has consistently been at the forefront of systematizing growth and development.

One of Bryce's most memorable early projects involved helping the National Weather Service modernize their data collection and analysis processes.

By implementing a custom software solution, he enabled the agency to process and disseminate critical weather information more efficiently, ultimately improving public safety.

A Unique Blend of Engineering and Entrepreneurship

Bryce's journey has been fueled by a unique combination of civil engineering and software systems expertise.

With a background that spans building enterprise-level software for real estate and construction industries, Bryce understands the intricacies of both technology and development.

This powerful blend enables him to create tailored solutions that empower developers to take control of their pipelines, accelerate deals, and scale efficiently.​

​"My diverse background has been instrumental in shaping my approach to solving complex challenges in the real estate development industry,"
Bryce explains.

"By understanding both the technical and practical aspects of development, I'm able to create solutions that are not only effective but also intuitive and easy to implement."

Having been both a software engineer and a civil engineer, Bryce is uniquely qualified to understand large-scale systems as well as the boots-on-the-ground realities of real estate development—from planning and designing to building and managing assets.

His experience with building hotel development pipelines at Marriott and systematizing processes for Chick-fil-A and Under Armour has given him deep insight into how major enterprises scale their portfolios successfully.​

A Unique Blend of Engineering and Entrepreneurship

Bryce's journey has been fueled by a unique combination of civil engineering and software systems expertise.

With a background that spans building enterprise-level software for real estate and construction industries, Bryce understands the intricacies of both technology and development.

This powerful blend enables him to create tailored solutions that empower developers to take control of their pipelines, accelerate deals, and scale efficiently.​

​"My diverse background has been instrumental in shaping my approach to solving complex challenges in the real estate development industry,"
Bryce explains.

"By understanding both the technical and practical aspects of development, I'm able to create solutions that are not only effective but also intuitive and easy to implement."

Having been both a software engineer and a civil engineer, Bryce is uniquely qualified to understand large-scale systems as well as the boots-on-the-ground realities of real estate development—from planning and designing to building and managing assets.

His experience with building hotel development pipelines at Marriott and systematizing processes for Chick-fil-A and Under Armour has given him deep insight into how major enterprises scale their portfolios successfully.​

The HingePoint Era and a Successful Exit

In 2010, Bryce founded HingePoint, a consulting firm that focused on helping large enterprises build efficient systems for real estate development and construction.

During this time, he worked with major industry players such as Marriott, General Electric, and American Express, bringing efficiency and visibility to their development processes.

Bryce played a pivotal role in automating development pipelines, streamlining real estate construction, and driving operational success at scale.

Under Bryce's leadership, HingePoint helped companies overcome chaotic, inefficient systems—replacing spreadsheets and disconnected tools with streamlined, cohesive platforms.

The success of HingePoint ultimately led to a successful acquisition, a bittersweet yet rewarding milestone in Bryce's entrepreneurial journey.

"Leading HingePoint was an incredible learning experience,"
Bryce reflects.

"It taught me the importance of staying focused on the customer, always innovating, and building a strong team.

These lessons have been invaluable in shaping my approach with DealFlow Dynamics™."

The HingePoint Era and a Successful Exit

In 2010, Bryce founded HingePoint, a consulting firm that focused on helping large enterprises build efficient systems for real estate development and construction.

During this time, he worked with major industry players such as Marriott, General Electric, and American Express, bringing efficiency and visibility to their development processes.

Bryce played a pivotal role in automating development pipelines, streamlining real estate construction, and driving operational success at scale.

Under Bryce's leadership, HingePoint helped companies overcome chaotic, inefficient systems—replacing spreadsheets and disconnected tools with streamlined, cohesive platforms.

The success of HingePoint ultimately led to a successful acquisition, a bittersweet yet rewarding milestone in Bryce's entrepreneurial journey.

"Leading HingePoint was an incredible learning experience,"
Bryce reflects.

"It taught me the importance of staying focused on the customer, always innovating, and building a strong team.

These lessons have been invaluable in shaping my approach with DealFlow Dynamics™."

DealFlow Dynamics™: The Next Chapter

After exiting HingePoint, Bryce turned his attention to a new challenge—helping real estate developers grow their deal pipelines without adding complexity.

This led to the creation of DealFlow Dynamics™, a company focused on providing developers with the tools they need to scale efficiently, eliminate bottlenecks, and drive growth.

Leveraging his deep understanding of both technology and real estate, Bryce has created systems that are intuitive, easy to implement, and designed to accelerate growth for developers.

DealFlow Dynamics™ is Bryce's answer to the systemic issues he witnessed throughout his career—disjointed tools, inefficient processes, and the inability of existing solutions to truly meet the needs of developers.

By focusing on simplicity and scalability, Bryce helps ambitious real estate leaders navigate the complexities of growth with confidence.

"My vision for DealFlow Dynamics™ is to continue innovating and pushing the boundaries of what's possible in real estate development,"
Bryce shares.

"We're committed to being a long-term partner for our clients, providing them with the tools and support they need to achieve their growth objectives and create lasting impact."

DealFlow Dynamics™: The Next Chapter

After exiting HingePoint, Bryce turned his attention to a new challenge—helping real estate developers grow their deal pipelines without adding complexity.

This led to the creation of DealFlow Dynamics™, a company focused on providing developers with the tools they need to scale efficiently, eliminate bottlenecks, and drive growth.

Leveraging his deep understanding of both technology and real estate, Bryce has created systems that are intuitive, easy to implement, and designed to accelerate growth for developers.

DealFlow Dynamics™ is Bryce's answer to the systemic issues he witnessed throughout his career—disjointed tools, inefficient processes, and the inability of existing solutions to truly meet the needs of developers.

By focusing on simplicity and scalability, Bryce helps ambitious real estate leaders navigate the complexities of growth with confidence.

"My vision for DealFlow Dynamics™ is to continue innovating and pushing the boundaries of what's possible in real estate development,"
Bryce shares.

"We're committed to being a long-term partner for our clients, providing them with the tools and support they need to achieve their growth objectives and create lasting impact."

A Passion for Empowerment and Growth

Bryce's passion for helping others is evident not only in his work but also in his personal philosophy.

A faith-based entrepreneur, Bryce believes in using his skills to serve a greater purpose, and his businesses have always been geared towards creating a positive impact.

His journey from being an atheist to a faith-driven entrepreneur has shaped his outlook on leadership and growth.

While he doesn't lead with this message in his current venture, it remains an important part of who he is—a reminder of the power of purpose in business.

This personal philosophy translates into the culture and values of DealFlow Dynamics™, reinforcing the company's mission to empower real estate developers and drive positive change in the industry.

A Passion for Empowerment and Growth

Bryce's passion for helping others is evident not only in his work but also in his personal philosophy.

A faith-based entrepreneur, Bryce believes in using his skills to serve a greater purpose, and his businesses have always been geared towards creating a positive impact.

His journey from being an atheist to a faith-driven entrepreneur has shaped his outlook on leadership and growth.

While he doesn't lead with this message in his current venture, it remains an important part of who he is—a reminder of the power of purpose in business.

This personal philosophy translates into the culture and values of DealFlow Dynamics™, reinforcing the company's mission to empower real estate developers and drive positive change in the industry.

Beyond Business

When he's not working, Bryce is an advocate for community involvement and using business as a force for good.

He enjoys spending time with his family, mentoring other entrepreneurs, and embracing new challenges that push him out of his comfort zone.

A Texas resident, Bryce takes pride in contributing to the vibrant entrepreneurial spirit that characterizes the Lone Star State.

Beyond Business

When he's not working, Bryce is an advocate for community involvement and using business as a force for good.

He enjoys spending time with his family, mentoring other entrepreneurs, and embracing new challenges that push him out of his comfort zone.

A Texas resident, Bryce takes pride in contributing to the vibrant entrepreneurial spirit that characterizes the Lone Star State.

Join 100’s of Real Estate Developers and get instant access to the guide - 5 Proven Systems to Accelerate Your Pipeline. 

Join 100’s of Real Estate Developers and get instant access to the guide - 5 Proven Systems to Accelerate Your Pipeline.